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1 february 2026

$500,000 Lot at the Naples Winter Wine Festival

The allure of Italy continues to captivate international audiences, particularly in the United States, where iconic landscapes, art, culture, and outstanding food and wine have long held a special appeal. A significant confirmation comes from the 26th edition of the Naples Winter Wine Festival, the prestigious charity event held annually in Florida that auctions exclusive, high-profile wine tourism experiences.

 

Within this setting, the package created by Marilisa Allegrini, titled “Living Italy. One sip at a time”, was successfully auctioned for $500,000. As Marilisa Allegrini highlighted, the aim is to offer not only tastings of the most iconic wines, but also memorable experiences featuring Michelin-starred restaurants, artistic landmarks, and historic heritage sites, all capable of conveying the identity of Italian territories in a vivid and contemporary way.

Overall, the festival raised more than $30 million in support of the Naples Children & Education Foundation.